Berks County Sweet & Salty Trail

Expiration: Sep 13th 2026

Get acquainted with the sweet and sometimes salty side of Pennsylvania's Americana Region as you follow Berks County's Sweet & Salty Trail. Our newest experience passport takes you on a delicious journey to local ice cream shops, candy stores, and pretzel bakeries offering the yummiest treats. Our FREE experience passport is mobile exclusive. Once you sign up, the passport is instantly delivered to your phone via text and email and is ready to use immediately.

As you follow the trail, check-in at participating locations to discover sweet offers and collect points redeemable for fun prizes* all while supporting small businesses along the way! Check-in at 10 or more locations and be entered to win a basket chock full of delicious sweet and salty treats from across Pennsylvania's Americana Region. Berks County's Sweet & Salty Trail is only open for a limited time, so don't delay. Sign up for this delectable pass and let the tasting begin.

*Prizes will be awarded at the discretion of the PA Americana team.


Included Venues

See locations on an interactive map.

Billy's Homemade Candies
Based in Temple, Pennsylvania, Billy’s has specialized in crafting homemade candies dating all the way back to 1935. Utilizing original recipes passed along from family to family, Billy’s continues to create the same extraordinary milk and dark chocolates that have been loved for decades. Using only the freshest ingredients including Butter, Cream, Sugar, and the finest Chocolate available with no added preservatives, we offer candies beyond compare. Thank you for continuing the Billy’s Candies tradition!
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What's Included

  • 10% Off Your Entire Purchase
Carvel
Carvel has been serving Berks County since 1952. We have a full menu of ice cream treats, cakes, soft serve and hand dipped and much more. Family-owned and operated. Stop by and see us and try a delicious milkshake or sundae, and treat yourself!
Dieffenbach's Potato Chips
Fresh Snacks and Gift Ideas! With Dieffenbach's, Uglies and Gibble's branded snacks fresh from the factory, branded apparel, gifts and merchandise, this is a snacking aficionado’s paradise! Our Womelsdorf, PA Factory Store is packed with something for everyone, so stop by, stock-up and enjoy!

What's Included

  • 15% Off Any Purchase With $20 Minimum
Dietrich's Meats & Country Store
Stepping inside the front door of Dietrich's will trigger a multi-sensory experience. There is so much to see and touch, free samples to tantalize your taste buds, friendly staff to welcome you, listen and answer all of your questions, and perhaps the most infectious - the most wonderful aroma of smoked meats! Located in scenic PA Dutch Country, you'll find everything you would expect to find, plus so much more. From traditional eats to modern fare, we have something for everyone. Discover PA Dutch specialties from Lebanon Bologna & Ring Bologna to Scrapple and Smoked Sausage to Shoofly Pie & Sarsaparilla soda. As you peruse the aisles, more contemporary offerings include innovative mustards, jams, and crackers to barbecue sauces and dips to apple butter and honey. Take time and browse showcases of quality fresh and smoked meats and cheeses, then stroll by the old-time candies, mouth-watering desserts, regional cookbooks, and hand-painted folk art signs by Ivan E. Hoyt. There's no guarantee what you may find, but one thing is for sure, you will return!
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What's Included

  • Free Dietrich's Lunchbox With Purchase Of $40 Or More
Jen & Jessie's Creamery
Founded in 2002 and now proudly second-generation owned, Jen & Jessie's Creamery serves up hand-dipped and soft-serve ice cream, handcrafted ice cream cakes and novelties, as well as light food items. With a mission to create sweet moments and lasting memories, the creamery continues to be a cherished gathering place for families and friends in Oley, PA.
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What's Included

  • $1 Off Any Order Of $12 Or More
Philly Pretzel Factory
Eat, Drink and Be Salty! The Philly Pretzel Factory brings the fresh-baked flavor of authentic Philadelphia-style soft pretzels to Berks County. Made from scratch daily and served hot outta the oven, from our traditional figure-8 twists to pretzel dogs and sausages made with Philly’s own Dietz & Watson products, we’re “Philly Born & Bread.”
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Pop's Malt Shoppe
Pop's Malt Shoppe, West Main Street, Kutztown, PA, USA
Schell's Restaurant, Dairy Swirl, & Miniature Golf
Fast food & Ice cream. 27 hole mini golf. Indoor & outdoor seating Serving berks county since 1952!
Scoupe Deville
1950's ice cream parlor, indoor and outside seating, over 40 flavors of homemade premium ice cream, soft serve, sundaes, banana splits, milkshakes, hot dogs, burgers, fries

What's Included

  • 20% Off One Item
Seltzer's Smokehouse Meats Store
Seltzer's Smokehouse Experience Tour is a guided tour for an in-depth look at each step of the smoked meat process. From the secret spice blends to hand tended fires, witness the artistry that goes into creating our signature flavors. You will get up close and personal with our talented smoke masters. Learn about the time-honored techniques and innovative methods that set our smoked meat apart from the rest. The Smokehouse Experience Tour includes a tasting session featuring an array of our finest smoked meats. From classic favorites to bold new creations savor the unique profiles that make our products truly unforgettable.
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Sweet Ride Ice Cream
Sweet Ride Ice Cream is an ice cream parlor and soda fountain located in West Reading, PA. We offer homemade super premium ice cream, milkshakes, sundaes, custom ice cream cookie sandwiches, waffle sundaes, hot chocolate, coffee and hand crafted sodas. We also have a mobile ice cream parlor, truck and vintage ice cream bike to serve at your next special event!
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The Peppermint Stick Candy Store
The Peppermint Stick Candy Store is a delightful candy shop located in Boyertown, Pennsylvania. Step inside to discover a world of sweetness, from classic favorites to exciting new finds. Browse shelves overflowing with candy, nostalgic treats, bulk candies and more! They also serve refreshing ice cream made with fresh milk and cream from Longacres Dairy!
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Tom Sturgis Pretzels Inc
Bakery Tom Sturgis Pretzels currently maintains a retail store at the factory where customers can purchase all our pretzels as well as specialty gift items and chocolate covered pretzels. Hours of operation Monday – Saturday 8:30 am – 5:30 pm Closed on Sundays and major holidays. We have been at this location since 1970. Many modifications and additions have been made to our building and baking equipment over the years in order to continue to bake using “old fashioned” techniques in a modern world.
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What's Included

  • Free Little Ones 1 Oz. Snack Pack
  • Free 14 Oz Bag Of Tom Sturgis Pretzels With Purchase Of $10
Unique Snacks
Unique Snacks is a hidden gem in Reading, PA offering a variety of one-of-a-kind snacks and treats. From our decades-old secret family pretzel recipe to wide variety of gift baskets, tins, chocolate pretzels, and dips, this cozy shop is a must-visit for anyone looking for the perfect gift. Located at 215 E Bellevue Ave, Unique Snacks is the perfect spot to satisfy your cravings for unique and delicious snacks.
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Way-Har Farm Market
Way-Har Farm Market is a third-generation, family-owned business that has been retailing its milk and ice cream for over 50 years. In 1970, the Lesher family opened the farm market as a retail dairy store to sell milk directly from their cows. Today, the market is a popular destination for ice cream cones, milkshakes, sundaes, and their very own 'Way-Har Whips'. Customers also stop into the market for homemade pies breads, cakes, cookies, handmade chocolates, deli items, and specialty candies. In addition, Way-Har provides a traveling ice cream wagon and ice cream catering service to serve weddings, fairs, and community events.
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What's Included

  • 15% Off Food & Ice Cream Purchases
Winnie Mochi Donut
Lori's Candy Station
Located in Robesonia, PA, Lori's Candy Station is a year-round destination for sweet treats including hand-dipped ice cream, homemade chocolate, and your favorite name-brand candy.

What's Included

  • Free Gift With Purchase Of $5 Or More
Stampede Barbecue
Aside from serving traditional Texas-Style Barbecue, we are proud to be the only wood-fired brewery in Pennsylvania, meaning we use no electricity or gas to boil the wort during the brewing process. Our real ales are all based on traditional and historic recipes just like back in the day when ale houses offered good, plain beer to be drunk in plenty. Yes, this means no IPA’s or Sour beers. Furthermore, all of our real ale is cask conditioned and served out of antique hand pumps pulling straight from the casks.
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The Cottage Bakery & Cafe
The Cottage Bakery & Cafe is a welcoming stop in Kutztown, PA, located at 236 W Main St. It offers a charming assortment of freshly baked pastries, savory bites, and comforting cafe favorites, all crafted with warmth and a homey touch. Perfect for a quick coffee break, a friendly chat, or a cozy bite to eat in a quaint, cottage-style setting.
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What's Included

  • $5 Off Sweet N Salty
Willy's Ice Cream Saloon
Saddle up for a visit to Willy's Ice Cream Saloon, the finest outpost on the frontier for weary travelers and local folks alike! We're staking our claim as the ultimate destination for an unmatched bounty of frozen treasures and hearty grub for the whole kin. Our larder is stocked with a vast array of premium desserts and ice cream, including select flavors straight from the famous PSU Berkey Creamery - treats so good they're worth a cross-country trek! But hold your horses, because we're servin' up more than just sweets. Our food menu is packed with wildly delicious, high-quality fare that's as bold and unique as a desert sunset. We aren't some big-city outfit; we're a family-owned and operated business that prides itself on doing things differently. We keep the trail fresh with monthly specials and seasonal surprises that'll have you hootin' and hollerin' for more. Whether you're a lone rider or roundin' up your crew, ride on over and meet us on the frontier of flavor!
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